Mastercard
MasterCard, the leading global payments and technology company ran a campaign to measure awareness amongst consumers and determine the level of usage while purchasing tickets
CAMPAIGN: MasterCard Awareness Campaign
OVERALL DURATION: 1 month
STATES TARGETED: We initiated work across 10 states simultaneously - Bihar, Chhattisgarh, Delhi, Gujarat, Haryana, Madhya Pradesh, Maharashtra, Rajasthan, Tamil Nadu and Uttar Pradesh
REACH AND IMPACT: Over 60 million impressions were achieved during the duration of the entire campaign
