Yearly Archives: 2015

Proposition: Engage with 130 million consumers across 17 states at 400+ locations through 2300+ smart displays

Promotion: Pan-India reach and a captive audience of 10 minutes, Intelligent consumer insights and audience profiling, Content creation and ideation

Evaluation: Actual tickets booked at counters and impressions, Vyoma in-house reporting templates

Relevance:  All brands who want to connect with consumers-on-the-go. Ideal for the following industries – F&B, FMCG, Fashion & Accessories, Travel & Hospitality, Entertainment & Leisure, Health & Beauty, Pharmaceutical, Automotive, Banking & Insurance

Fact: Our campaigns have resulted in a 120% increase in Facebook engagement and a 112% increase in Twitter engagement

Proposition : Showcase the RSS broadcast of top news stories on a real time basis in order to increase their affinity towards your platform

Promotion : Pan-India reach and a captive audience of 10 minutes, Live content updates, Intelligent consumer insights and mapping audience sentiment towards the content – news stories and opinion polls

Evaluation: Actual tickets booked at counters and impressions, CTA prompt for viewers, Vyoma in-house reporting templates,

Relevance: Any brand looking to promote their news on a real time basis to consumers-on-the-go

Proposition: Showcase your content and engage with tech savvy audience and direct them to your brand pages

Promotion: Pan-India reach and a captive audience of 10 minutes, Intelligent consumer insights and audience profiling,

Engagement through a single touch point

Evaluation: Actual tickets booked at counters and impressions, Number of QR code scans, Vyoma in-house reporting templates

Relevance: All brands who are running online marketing campaigns and who are active on social media. Ideal for online companies who wants to connect with a tech savvy audience

Proposition: Showcase your content and increase the engagement level by triggering a call to action

Promotion: Pan-India reach and a captive audience of 10 minutes, Consumer insights and audience profiling, Content creation and ideation, Engagement through multiple call to action touch points

Evaluation: Actual tickets booked at counters and impressions, Number of unique calls and click through rate (CTR), Vyoma in-house reporting templates

Relevance: All brands who want to connect with consumers-on-the-go. Ideal for the following industries – F&B, FMCG, Fashion & Accessories, Travel & Hospitality, Entertainment & Leisure, Health & Beauty, Pharmaceutical, Automotive, Banking & Insurance

Fact: 202 unique calls in 5 days for a leading Healthcare app (35% CTR), 282 unique calls (38% CTR) in 10 days for a leading Sporting event

Proposition: Engage with viewers and change your content according to ‘live’ weather conditions

Promotion: Pan-India reach and a captive audience of 10 minutes, Intelligent consumer insights and audience profiling,

Programmatic content creation ensures guaranteed audience interest on an real-time basis

Evaluation: Actual tickets booked at counters and impressions, Vyoma in-house reporting templates

Relevance: All brands who want to connect with consumers-on-the-go. Ideal for the following industries – F&B, FMCG, Fashion & Accessories, Travel & Hospitality, Entertainment & Leisure, Health & Beauty, Pharmaceutical, Automotive, Banking & Insurance

Proposition: Engage with viewers and showcase sneak-previews to TV shows, episodes and Films

Promotion: Pan-India reach and a captive audience of 10 minutes, Intelligent consumer insights and audience profiling, Content creation and ideation through curated ad slots; Regular episode teasers and trailer showcase

Evaluation: Actual tickets booked at counters and impressions. Quantify engagement levels by analysing social media sentiments and overall viewership numbers, Vyoma in-house reporting templates

Relevance: All general entertainment channels or Film promotional companies

Proposition: Showcase and integrate all your social media content on our displays

Promotion: Pan-India reach and a captive audience of 10 minutes, Intelligent consumer insights and audience profiling, Content creation and amplification through hashtags, Integrate Facebook and Twitter feeds to increase engagement

Evaluation:  Quantify engagement levels by analysing social media sentiments, Quantify likes and connections

Relevance: All brands who are running online marketing campaigns and who are active on social media. Ideal for Online companies, E-commerce, Fashion and Lifestyle and Content creators

Fact: Our campaigns have resulted in a 120% increase in Facebook engagement and a 112% increase in Twitter engagement

Proposition: Showcase dynamic and real-time sports related content like ‘Live’ scores, match clips and game highlights. Further accentuate your social media content relating to the event to engage online audiences and garner positive sentiment

Promotion: Pan-India reach and a captive audience of 10 minutes, Intelligent consumer insights and audience profiling, ‘Live’ content creation and ideation

Evaluation: Actual tickets booked at counters and impressions, interest levels by analysing social media sentiments and connections, Vyoma in-house reporting templates

Relevance: All brands who want to connect with consumers-on-the-go and sports fans. Ideal for Sports Associations, Organisations and Sponsors

Fact: Our campaigns have resulted in a 66% increase in viewership and 70% increase in viewing time